Finder Maker

Nielsen Report, Percentage of households least prepared for Digital Conversion, USA, June 2009

The nation makes a switch from anlog to digital TV today. Nielsen has released a list that shows percent of households by TV market areas that will not receive the new DTV signal!

According to one report nearly 2.8 million households will be affected by this switch.

The data was scraped from a jpg image of the list released by Nielsen and then geocoded using DMA shapefiles.

Attributes Range Median Mean Standard Deviation
TV market Text column (no statistics available)

TV market

DMA Text column (no statistics available)

DMA

Percent housholds ready 72.62 - 92.50 81.79 81.97 4.88

Percent households completely ready for digital conversion

PartReady 4.93 - 22.17 12.40 12.63 3.92

Percent households partially ready for switch to digital

Percent households not ready for digital conversion 1.76 - 12.24 5.18 5.40 2.28

Percent households not ready for digital conversion